Financial Times acquires majority stake in Longitude

Find out more

Find out how our thought leadership enhances reputation, relationships and revenue

Watch the video

Find out how
Thought-Leading Brands are 4x as likely to achieve good commercial outcomes from their campaigns

See the research

Discover how our ranking tool helped Barclays to build its brand reputation

Home Find out more

Find out how Simmons & Simmons used our digital campaign to demonstrate its fintech expertise

Home Find out more

Learn how this industry outlook helped DNV GL become a trusted authority in oil and gas

Home Find out more

Longitude joins the FT Group

Longitude joins FT Group

The FT has acquired a majority stake in Longitude, making us part of one of the world’s most respected media brands

Find out more
Find out more

Our latest research

Our latest research

Find out how Thought-Leading Brands are 4x as likely to achieve good commercial outcomes from their campaigns

View the research
View the research

Using data visualisation

Using data visualisation

Making sense of complex data is a huge challenge for today’s business audiences. Here's how data visualisation can help.

Find out more
Find out more

Innovations in digital content

Innovations in digital content

We provide digital content hubs that deliver a dynamic experience and measurable engagement

Find out more
Find out more

Insights from our event

Thought leadership reinvented

Watch the video insights from our latest thought leadership event discussing industry trends

Click here
Click here

Our latest awards

Our latest award

We're incredibly proud to ranked in the Inc. 5000 list of Europe's fastest growing companies

Find out more
Find out more

Our thinking

Windows

Q&A: Harriett Hindmarsh, Corporate VP, Global Marketing & Communications at AECOM

Posted by: Emily Taylor Gregory

Harriett Hindmarsh tells us what it’s like to embark on thought leadership for the first time Following Longitude’s latest breakfast seminar, one of our panellists, Harriett Hindmarsh, shared…

Windows

Thought leadership reinvented: trends in thought leadership for 2018

Posted by: Emily Taylor Gregory

The battle for attention in the C-suite is tough, so how do brands use thought leadership to break through the noise in 2018? Our latest event brought together a…

Windows

Beware the content shock

Posted by: Rob Mitchell

While the supply of content is virtually infinite, the demand is finite: there’s only so much an audience can consume. How should marketers navigate content shock?…

Windows

The Financial Times acquires majority stake in Longitude

Posted by: Rob Mitchell

We are delighted to announce that the Financial Times has acquired a majority stake in the business, making Longitude part of one of the world’s most respected media brands.…

Windows

Five ways to build your thought leadership dream team

Posted by: Rob Mitchell

Marketing leaders must become the coordinators of a broad set of capabilities and multiple specialist providers. How should they manage this complexity? Here are some ideas…

Windows

Are tech firms better at thought leadership?

Posted by: Ben Harrison

What is it that makes the tech industry so much more successful at maximising the return on its investment? Here are four possible reasons why.…