Longitude included in list of top 200 marketing agencies

Read more

Take a look at the
top thought leadership
trends taking hold
in 2020

See the trends

Focus on strategy:
Our definitive guide on
how to plan, develop
and execute thought
leadership campaigns

Read more

Find out what engages
4 out of 5 executives,
building trust
and preference
for your brand

Download the report

Find out how our thought leadership enhances reputation, relationships and revenue

Watch the video

Financial Times acquires majority stake in Longitude

Find out more

We are Longitude

The thought leadership agency

From consulting and research, through to content creation and distribution via the Financial Times network, we deliver a truly end-to-end service.

Our experience comes from working at some of the world’s most prestigious publishers and producing high-impact campaigns for more than 60 of the world’s most respected brands.

More ROI from your content

Thought-Leading Brands

Find out how Thought-Leading Brands are 4x as likely to achieve good commercial outcomes from their campaigns

View the research
View the research

Watch the webcast

Expert insight

Longitude CEO Rob Mitchell interviews Laura Bishop of Accenture on how to create an effective campaign

Click to watch
Click to watch

Our new design offering

Information design

Struggling to activate your research marketing campaigns? More on our new information design offering here

Find out more
Find out more

Our latest research

Brexit Exodus

Research from Longitude reveals the level impact of Brexit on London’s job market

Find out more
Find out more

Sign up for email insights

Sign up for email insights

Subscribe to receive email updates including new research, new blog content and our monthly newsletter

Click here
Click here

Thought leadership strategy

Thought leadership strategy

Our definitive guide on how to plan, develop and execute thought leadership campaigns

Read more
Read more

Our thinking

Windows

From bandwagon to battle space: How to choose the right thought leadership topic

Posted by: Ben Harrison

Focus on the insights and knowledge your audiences need, and the issues they want to know more about, and your thought leadership is more likely to achieve its goals. It…

Windows

Beyond reason: the role of emotion in B2B marketing and thought leadership

Posted by: Rob Mitchell

B2B and B2C marketing have traditionally been seen as quite different beasts. After all, the purchasing dynamic is very different: rather than being all about the individual, B2B buying involves…

Windows

The year in review: Our biggest hits of 2019

Posted by: Ben Harrison

As another year draws to a close, we’ve reviewed the last 12 months of news and views on the Longitude blog and website to find out which were our…

Windows

Festive greetings and best wishes for 2020, from the team at Longitude!

Posted by: Ben Harrison

For the last few years, we’ve been raising money for Room to Read, a global charity helping to transform the lives of millions of children in low-income countries…

Windows

Top thought leadership trends to watch in 2020

Posted by: Rob Mitchell

What will the world of B2B thought leadership look like in 2020? As we race towards the end of another year, Longitude CEO Rob Mitchell makes his predictions on the…

Windows

Slowly does it: a more considered approach to thought leadership

Posted by: Sean Kearns

We live in an age of movements. Whether it’s climate change or the future of capitalism, what you stand for ‒ and when to stand up for it ‒ matter. Everyone…

This websites uses a small number of cookies in order to improve your experience. By staying on this website, or removing this message, you consent to the use of these cookies. See our Cookies Policy and Privacy Policy for more information.