Rapid Insights
Rapid Insights
Rapid Insights is a new fast-track solution that enables brands to publish and distribute powerful research-based content in a matter of weeks.
With Rapid Insights you benefit from world-class research and editorial expertise and speed to market, and data-led content packaged as FT Focus, the thought leadership brand of the Financial Times Group.
This partnership forms a strong association between your brand and the Financial Times and equips you to present critical insight to your audience in a fraction of the time it takes to produce with traditional research-based content campaigns.
Book your free strategy call
Get in touch to book your free strategy call with one of our experts
Book a Strategy CallOur Rapid Insights solution includes:
1. Your research and content package
- Five-question survey of general mix of 300 executives or 2,000 consumers
- A key findings article, including one SME interview, that presents the insights and stories
- Eight social media graphics
- All assets designed and ready to publish in FT Focus brand
2. FT Focus branding
- Content is presented with FT Focus branding, “supported by” your brand
- The licence to use this content across all your marketing channels
Prices start from £33,000 / $42,750
Extend your story
Expand your campaign, reinforce your message and increase its impact with audiences by leveraging our complementary products carefully selected to drive deeper engagement.
Optional add-ons to Rapid Insights include:
FT Live Digital Dialogues
Attract new audiences and create a dialogue with an expertly-curated online event, managed by FT Live, the global events arm of the Financial Times. This enables you to discuss the research findings with a select audience of senior decision-makers.
Interactive scrolling story
Create an online destination for your campaign with an FT-Focus-branded webpage that combines first-class editorial and data visualisation to bring your research to life.
Interactive presentation deck
Engage audiences at a deeper level by sharing the research findings via an interactive platform. Share online or provide to your sales team, allowing them to present the research findings with clients or a select audience of senior decision-makers.
