Long-form content is still the foundation of many great thought leadership campaigns. In our research, almost a third of C-suite executives cite the long-form research-based report as one of their preferred content formats.
We have deep expertise and over a decade’s experience in shaping attention-grabbing, authoritative, insightful long-form editorial.
The benefits of long-form content
- Positions you as a brand that adds value through deep insight and analysis
- Earns the audience’s trust and reinforces credibility, which maximises PR impact
- Initiates and supports sales conversations with clients and prospects
- Increases shareability – long-form content is shared significantly more than short-form
- Boosts SEO rankings and increases your organic search traffic.