23rd January, 2017
PA Consulting Group, supported by Longitude , has been shortlisted for a Management Consulting Association Award in the category of ‘Best Use of Thought Leadership’ for PA’s Innovation as Unusual report.
This international study, which was commissioned by PA in 2016, is based on in-depth qualitative and quantitate research to better understand the specific challenges organisations face around innovation today. The report also identifies cross-sector insights and opportunities for companies to improve the way they can innovate.
Longitude conducted the analysis through an international survey of 751 senior business and government executives exploring major changes in the way companies innovate. The result was one of the most comprehensive studies ever untaken in this area and the most authoritative report of its kind.
Since its release, the report has been downloaded over 4,000 times and achieved high-quality, widespread media coverage across PA’s key target geographies.
The Management Consultancies Association (MCA) is the representative body for management consultancy firms in the UK and has been at the heart of the UK Consulting Industry since 1956.
The MCA Awards are now entering their 20th year and are the benchmark for quality within the consulting industry. They are the ideal way to demonstrate and recognise the value of consulting. They also celebrate how clients and consultants working together achieve the best results.
The winners of the MCA awards will be announced on 27 April 2017.
For the full list of finalists visit www.mca.org.uk/awards/2017/finalists
PA Consulting Group
An independent firm of over 2,600 people, we operate globally from offices across the Americas, Europe, the Nordics and the Gulf. We are experts in consumer and manufacturing, defence and security, energy and utilities, financial services, government, healthcare, life sciences, and transport, travel and logistics.
Our deep industry knowledge together with skills in management consulting, technology and innovation allows us to challenge conventional thinking and deliver exceptional results that have a lasting impact on businesses, governments and communities worldwide. Our clients choose us because we don’t just believe in making a difference. We believe in making the difference.
Longitude Research is a specialist thought leadership agency providing in-depth research and analysis on a wide range of strategic issues for many of the world’s most prestigious B2B brands.
We combine editorial, research and project management expertise to deliver content assets that help companies achieve their marketing and commercial objectives and stand out from the crowd. Our 40 clients predominantly span the professional services, financial services and technology sectors.
Headquartered in London, England, with a secondary office in Zürich, Switzerland, the company was founded in 2011 and was recently selected as a 2016 Leap 100 company by City A.M. and Mishcon de Reya.
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