Accelerating digital innovation in financial services
We were challenged by the leading law firm Simmons & Simmons to deliver an innovative research and content programme that would create commercial opportunities for the firm and bolster its reputation as a thought leader in finance.
We brought the cutting-edge research to life with a creative digital campaign – produced in partnership with the digital agency AML – that has helped Simmons & Simmons stand out from the crowd.
Generated a high rate of report downloads to meet KPIs
Secured significant media coverage and introductions to new publications
Achieved a marked uplift in social followers
“The quality of work produced by Longitude continues to be exceptional and performance on this project has been outstanding. From the theme and research development, to writing the report and making recommendations on narrative and the final content outputs, the team were highly skilled, knowledgeable and collaborative throughout. ”
Eddie Bowman, Marketing and Business Development Director