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Video insight: Longitude Chairman Sir Eric on how insights boosted his businesses

Sir Eric Peacock, Longitude’s Chairman, speaking at our summer 2015 client event, outlines the ways in which thought leadership has brought value to his businesses throughout his distinguished career.

To hear about Longitude’s upcoming client events, please get in touch with Miles Weiner or Kate de Lima.

UPDATE: As of 21st February 2017, Alistair Gornall was appointed as Longitude’s new non-executive chairman. Listen to his first podcast here.

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Video insight: Longitude co-founder on best practice in thought leadership

Why you need to appeal to both sides of the brain in thought leadership